Included in Every Plan

100% Custom. 0% Extra Cost.

Every MeritsOnly plan includes done-for-you setup so your widget matches your brand and your lead flow. No surprise invoices. No upsells. Your plan price stays the same.

What We Customize

Everything that matters to go live fast.

From the first question to the final lead delivery, we tailor your widget to your business — using proven playbooks and best-practice flows.

Form Design

Custom multi-step forms with fields tailored to your industry. We design the exact questions that qualify your best leads.

Brand Identity

Your brand colors, fonts, logo, and voice — woven into every pixel. Your widget looks like it was built in-house.

Lead Qualification

Custom scoring rules that match how you evaluate prospects. Auto-prioritize the leads that matter most to your business.

Niche Templates

Not finding a template for your industry? We’ll build one from scratch — designed exclusively for your business vertical.

Integrations

Connect MeritsOnly to your CRM, email platform, Slack, Google Sheets, or any tool via webhooks and custom integrations.

Deployment

Popup triggers, embed placement, landing page setup, vanity URLs — we handle every technical detail so you don’t have to.

How It Works

Three Steps. Zero Hassle.

Getting a fully custom widget is as easy as sending us a message.

1

Tell Us What You Need

Share your requirements — niche, branding, form fields, integrations. A quick call or email is all it takes.

2

We Build It for You

Our team builds your custom widget, tests it across devices, and makes sure every detail matches your vision.

3

Go Live

We deploy your widget and help you embed it. Start capturing qualified leads from day one — no technical work on your end.

Why Is It Free?

Because Great Tools Should Fit Your Business

Most platforms charge $500+ for “custom setup” or lock customization behind enterprise tiers. We think that's backwards.

Customization isn't a luxury add-on — it's how we deliver real results. A widget that matches your brand, speaks your customers' language, and asks the right questions will always outperform a generic template.

Your subscription covers everything: the platform, the customization, the support. No hidden fees, no surprise invoices, no upsells. Just a widget built exactly how you want it.

$0

Extra for customization

48hr

Average turnaround

100%

Yours to keep

24/7

Revision support

What Others Are Saying

Built for Real Businesses

I asked for a completely custom intake form for my law firm. They built it in two days — for free. The quality was better than what I paid an agency $3,000 for.

DR

David R.

Personal Injury Attorney

Legal

They matched our exact brand guidelines — colors, fonts, everything. Our clients think we built the widget ourselves. That’s the level of customization you get.

PM

Priya M.

Marketing Director

Med Spa

I needed a webhook to push leads into our proprietary CRM. Most platforms charge extra for that. MeritsOnly set it up in a day, no extra fee.

JT

James T.

Operations Manager

Roofing

Ready for a Widget That's Truly Yours?

Sign up today and tell us what you need. We'll build it — custom, polished, and ready to capture leads.