GeneratePre-QualifiedInsuranceLeadsAroundtheClock
Smart triage forms that capture coverage needs, current carrier, and policy timeline — so you spend your time quoting prospects who are ready to switch.
Independent insurance agents and agencies spend thousands on leads from aggregators — and most of them are shared with five other agents. By the time you call, the prospect has already been contacted three times and is annoyed. Your exclusive lead cost is too high, and your close rate on shared leads keeps dropping.
MeritsOnly's insurance triage widget captures exclusive leads directly from your own marketing channels. Prospects answer qualifying questions — what coverage they need, their current carrier, when their policy renews, and their budget expectations — so you know exactly what to quote before you ever pick up the phone.
Deploy the form on your website, link it from your Google Ads and Facebook campaigns, add it to your email signature, or share it at networking events via QR code. Every lead is 100% yours — no sharing, no bidding wars, no racing to be the first to call.
Why Most Insurance Agents Lose Leads
Shared Leads Kill Close Rates
You buy leads from aggregators that are sold to 5+ agents. By the time you call, the prospect is overwhelmed and your close rate is under 10%.
No Policy Renewal Timing
You quote someone who just renewed last month. Without knowing their renewal date, you waste time on prospects who won't switch for 11 months.
Generic Inquiries Waste Quoting Time
Your team spends 30 minutes building a quote only to learn the prospect was just price-shopping with no intent to switch.
No After-Hours Lead Capture
Consumers compare insurance at 9 PM. If your website just says 'call during business hours,' they'll get a quote from someone who captures leads 24/7.
Captures exclusive leads — no sharing with other agents
Pre-qualifies coverage type, current carrier, and renewal timeline
Identifies budget expectations and switching intent before you quote
24/7 lead capture for consumers comparing policies evenings and weekends
MeritsOnly Captures Every Lead — Automatically
Our insurance agents widget qualifies every visitor with smart multi-step triage, so you only spend time on the leads most likely to convert.
How the Form Flow Works
Multi-step triage in under 60 seconds
Click through the actual form your clients will see
What 5 Exclusive Insurance Leads Per Month Could Mean
Adjust the slider to see your revenue potential — for a flat monthly fee, not per-lead.
Monthly Investment Comparison
For 5 leads, MeritsOnly costs 79% less than typical insurance agents lead generation — and you keep every lead.
*Estimates based on industry averages. Your $59/mo flat fee never changes regardless of lead volume.
Capture Leads on Every Channel
Your target audience is everywhere. Your insurance agents lead capture needs to be everywhere too.
Website Embed
Drop a smart lead-gen widget on any page of your website in 60 seconds.
Custom Domain
Host your form on your own branded domain — looks 100% yours.
Add your form link to your Facebook page, posts, and ads.
Put your form in your Instagram bio link and Stories.
Google Business
Replace your Google Business Profile phone with a smart form link.
YouTube
Add your form link to video descriptions and channel about page.
Email Signature
Add a lead capture link to every email your team sends.
QR Code
Print QR codes for business cards, flyers, vehicle wraps, and signage.
Proven Playbooks for Insurance Agents
“I was spending $1,200/month on shared leads from an aggregator and closing maybe 8%. After switching to MeritsOnly, every lead is exclusive and pre-qualified with their coverage needs and renewal date. My close rate jumped to 24% and my cost per bind dropped by half.”
Patricia Lawson
Owner, Lawson Insurance Group
See It In Action
How It Looks on a Real Website
We built a full demo website for a fictional insurance agent business to show you exactly how MeritsOnly widgets integrate into a real site — embedded forms, popup widgets, exit-intent captures, and QR codes, all working together.
Click through the different service-specific intake forms and see how each one asks the right qualifying questions for that practice area.
View Live Demo WebsiteOpens in a new tab — fully interactive, no signup required
Start Closing More Insurance Agents Leads
Join the smart insurance agents businesses upgrading their lead capture with MeritsOnly. Setup takes 60 seconds.
No Credit Card Required • Instant Setup